The
Network for a Healthy California—
Retail Program
is a public
health initiative lead by the
California
Department of Public Health,
administered by the
Public Health
Institute, and funded by
USDA SNAP,
known in California as
CalFresh.
Its purpose is to facilitate
partnerships between neighborhood
stores, supermarkets and community
based organizations to help increase
the consumption and purchase of
fruits and vegetables among
CalFresh
eligible Californians. The Retail Program provides
retailers statewide with a unique
variety of tools, resources, and
outreach activities to inspire
healthy change among consumers. The
Retail Program also provides
retailers opportunities to increase
fruit and vegetable sales, therefore
improving the bottom line.
Strategy
Increase the consumption and
purchase of fruits and vegetables
among
CalFresh eligible
Californians.
Reach Population
Retail consumers
Channels
Qualifying Retailers and
community-based organizations
Partnerships
The Retail Program partners and
works with qualifying retail
locations, community based
organizations, and community leaders
across the Gold Coast Region to help
enhance the health and well-being of
the community.
Partnership Benefits
- Share
expertise, resources and experiences
-
Expand local efforts
- Act
as spokespeople for the Retail Program
(option)
Volunteer Opportunities
The Retail Program works with volunteers to
reach out to the community. For volunteer
opportunities, please contact Christina
Lares, Retail Program
Manager,
805.677.5255 or
christinai.lares@ventura.org.
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Retail
Program Resources
The
Retail Program provides a variety of
resources and tools, such as:
Educational materials, Recipe Books,
informational links and more. To
view all resources and for more
information, please see our
Resources Web Page.
Community Health
Leaders
Tools and resources to
support and enhance the development of local
retail relationships and convey important
information to consumers about how to
increase fruit and vegetable consumption.
Healthy Shoppers
Recipes and ideas to help
increase the consumption and purchase of
fruits and vegetables.
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Calendar of
Events
The Retail Program activities
include: Food demonstrations, store
tours, nutrition education
activities, prize wheel, Fruit and
Veggie Fest celebration and more! For a listing of the Gold Coast
Region events and activities, please
see our
Calendar of Events or
contact
Christina Lares, Retail Program
Manager, 805.677.5255 or
christinai.lares@ventura.org.
Contact ::
Network for a Healthy California—
Gold Coast Region
Retail Program
Christina Lares, Retail Program
Manager, 805.677.5255 or
christinai.lares@ventura.org
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